Vidyodan is a v-commerce platform that brought live shopping to Turkey for the first time. Sellers stream their products in real time, and buyers can ask questions and purchase directly during the broadcast.

Vidyodan already had a working mobile app but needed to extend the same shopping experience to the web, and to give their internal team the back-office tools to manage live broadcasts at scale. They were short on engineering capacity and needed to ship before their go-to-market window closed.

We built the web platform to match the mobile app feature-by-feature, and the back-office tools that Vidyodan's broadcast team uses to schedule and manage live sales. After launch, Monthly Active Users grew by 30%, with most of that lift coming from the new web entry point.

The web platform and back-office tooling continue to run in production, with Vidyodan's internal team in charge.